Snow-covered frozen lake with a distant shoreline lined with houses and trees under a partly cloudy sky.
The Wisconsin Badgers logo featuring a stylized letter 'W' in dark blue with a small diamond shape at the bottom, and the word 'WISCONSIN' in capital letters underneath.
Black and white drawing of a lakeside scene with tall trees and a distant tree line across the water
Wickaboag Lake Sail Boat

What’s Wickaboag?

The Wickaboag Company purveys quality apparel and outdoor accessories inspired by the calm and classic lifestyle of the fresh waters of New England.

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define this.

Dictionary Hoodie
$65.00

A 100% organic cotton, loose-fit hoodie.


• Inside: 80% organic cotton, 20% recycled polyester
• Brushed lining
• Regular fit
• Ribbed cuffs and hem
• Drawstrings with metal eyelets and stoppers
• Jersey-lined hood

Organic Loose-Fit Wickaboag Dictionary T-Shirt
$40.00

A oversized t-shirt made from 100% organic combed ring-spun cotton.

• 100% organic combed ring-spun cotton
• Oversized fit
• Set-in sleeves
• Dropped shoulders
• 1 × 1 rib at collar

Popular Products

Recycled Swim Trunks
$58.00

These swim trunks are quick-drying and breathable, have pockets for your belongings, and feature a silky, anti-chafe inner liner.


• Fabric composition: 91% recycled polyester, 9% spandex
• Lining composition: 92% polyester, 8% spandex (in the US), and 90% polyester, 10% elastane (in the EU)
• Four-way stretch water-repellent microfiber fabric
• Anti-chafe mesh inner liner
• Elastic waistband with drawcord
• Mesh pockets
• Small inside pocket for valuables
• UPF 50+ protection

Wickaboag Snapper Cap | Sand
$32.00

A mid-profile and adjustable fit baseball hat. 

• 65% polyester, 35% cotton for breathability and comfort
• Mid-profile fit for relaxed, comfortable wear
• Adjustable snap closure for a secure fit

Long Sleeve Tee (Snapper Back)
$50.00

This long sleeve shirt is made with 100% cotton. 


• 100% cotton
• Regular fit
• Side-seamed construction
• Crew neck
• Cover-stitched collar
• 2″ (5 cm) ribbed cuffs

T-shirts

Organic T-Shirt
$45.00

This unisex t-shirt is 100% organic combed ring-spun cotton and has a textured ribbed neck. 


• 100% organic combed ring-spun cotton
• Regular fit
• Set-in sleeves
• 1 × 1 rib at collar
• Double-needle topstitch on the sleeves and bottom hems
• Self-fabric neck tape on the inside of the back
• The fabric of this product holds certifications for its organic cotton content under GOTS (Global Organic Textile Standard) and OCS (Organic Content Standard)

Wickaboag Organic T-Shirt
$45.00

This loose fitting unisex t-shirt is 100% organic combed ring-spun cotton.


• 100% organic cotton
• Regular fit
• Set-in sleeves
• 1 × 1 rib at collar
• Double-needle topstitch on the sleeves and bottom hems
• Self-fabric neck tape on the inside of the back
• The fabric of this product holds certifications for its organic cotton content under GOTS (Global Organic Textile Standard) and OCS (Organic Content Standard)

Organic Loose-Fit Wickaboag Dictionary T-Shirt
$40.00

A oversized t-shirt made from 100% organic combed ring-spun cotton.

• 100% organic combed ring-spun cotton
• Oversized fit
• Set-in sleeves
• Dropped shoulders
• 1 × 1 rib at collar

Hoodies

Wickaboag Unisex Hoodie
$65.00

This fleece lined, unisex hoodie is perfect for wrapping yourself up on a chilly day.

• 96% recycled polyester, 4% elastane

• Soft cotton-feel fabric face
• Brushed fleece fabric inside
• Double-lined hood with design on both sides
• Unisex style
• Comes with drawstrings
• Overlock seams

1794 Asparagus Hoodie (Sand)
$58.00
Everyone needs a cozy go-to hoodie to curl up in, so go for one that's soft, smooth, and stylish. It's the perfect choice for cooler evenings!

• 50% pre-shrunk cotton, 50% polyester
• Fabric weight: 8.0 oz/yd² (271.25 g/m²)
• Air-jet spun yarn with a soft feel and reduced pilling
• Double-lined hood with matching drawcord
• Quarter-turned body to avoid crease down the middle
• 1 × 1 athletic rib-knit cuffs and waistband with spandex
• Front pouch pocket
• Double-needle stitched collar, shoulders, armholes, cuffs, and hem
Asparagus Hoodie | Swamp Green
$58.00
Everyone needs a cozy go-to hoodie to curl up in, so go for one that's soft, smooth, and stylish. It's the perfect choice for cooler evenings!

• 50% pre-shrunk cotton, 50% polyester
Heather Sport Dark Navy is 40% cotton, 60% polyester
• Fabric weight: 8.0 oz/yd² (271.25 g/m²)
• Air-jet spun yarn with a soft feel and reduced pilling
• Double-lined hood with matching drawcord
• 1 × 1 athletic rib-knit cuffs and waistband with spandex
• Front pouch pocket
• Double-needle stitched collar, shoulders, armholes, cuffs, and hem

Fisherman’s Beanie

Fisherman Beanie (Snapper Logo) | Navy
$40.00

Stay cozy and trendy with this fisherman-style beanie. Its thick, ribbed knit will keep your head warm in chill weather, while the style suits nearly any outfit.

• 100% acrylic
• Wide, ribbed knit
• Snug, comfortable fit
• Versatile style suitable for different outfits
• One size fits most

Wickaboag Snapper Beanie
Wickaboag Beanie

Sweats

Wickaboag Snapper Joggers
$45.00
Get ready for that 10K run or take it slow in your backyard—these joggers are sure to make you feel comfortable either way.

• 60% cotton, 40% polyester pre-shrunk fleece
• Tapered fit
• Lower rise on the front, longer rise on the backside
• 1×1 rib cuffs with spandex for stretch and recovery
• Elastic waistband with external drawcord
• Dark grey color drawcord and side pockets.
• Pilling-resistant
• Black embroidered logo
Wickaboag Joggers | Navy
$45.00
Get ready for that 10K run or take it slow in your backyard—these joggers are sure to make you feel comfortable either way.

• 60% cotton, 40% polyester pre-shrunk fleece
• Tapered fit
• Lower rise on the front, longer rise on the backside
• 1×1 rib cuffs with spandex for stretch and recovery
• Elastic waistband with external drawcord
• Pilling-resistant
• White embroidered Wickaboag logo

Zip Up Hoodies

Snapper Full Zip Hoodie | Navy
$50.00
This zip hoodie is soft, warm, and versatile enough for year-round layering. With its relaxed fit and clean design details, it’s the kind of hoodie you’ll reach for daily—whether you’re on the go or lounging at home.

• 80% cotton, 20% recycled polyester
• Relaxed fit
• Drawcord
• Zipper
• Front kangaroo pockets
• Ribbed cuffs and waistband
• White embroidered Snapper logo
Wickaboag Snapper Full Zip Hoodie
$50.00
This zip hoodie is soft, warm, and versatile enough for year-round layering. With its relaxed fit and clean design details, it’s the kind of hoodie you’ll reach for daily—whether you’re on the go or lounging at home.

• 70% cotton, 30% recycled polyester
• Relaxed fit
• Drawcord
• Zipper with auto-lock slider
• Front kangaroo pockets
• Ribbed cuffs and waistband
• Black embroidered front Wickaboag Snapper logo

Sale Items

Kayaker Boonie
Sale Price: $35.00 Original Price: $48.00

Stay comfortable and protected when kayaking, fishing, hiking, or gardening. This Columbia made hat features a high-tech sweatband, mesh vents, and wide brims made from a special fabric, all designed to keep you cool in the sun.

• 100% textured nylon poplin top, sides and brim
• Omni-Shade™ UPF 50 protection
• Omni-Wick™ moisture-management sweatband and mesh vents
• 3-inch brim
• Adjustable drawcord and toggle at the back

Colors: Tan and Black (exterior embroidery)

Beach Towel
Sale Price: $36.00 Original Price: $44.00

Dry off or wrap yourself up with this super soft and cozy beach towel.

• Fabric composition in the US: 52% cotton, 48% polyester
• Large: 36″ × 72″ × 0.28″ (91.4 × 182.9 × 0.71 cm)
• Printed on one side only
• The non-printed side is made of terry fabric, making the towel more water-absorbent

Lake Sweatpants
Sale Price: $45.00 Original Price: $50.00

These mid-weight fleece sweatpants deliver comfort and warmth with a relaxed fit.

• 80% cotton, 20% recycled polyester
• Relaxed fit with elastic waistband and cuffs
• Zipped side pockets for added security
• Metal-tipped drawcords